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The biggest mistake you can make…

. . . is NOT structuring your day. One of the best things about being an agent is designing your day any way you want. However, that leaves a lot of room for distractions and slacking. This is the worst thing you can do for your business...

#WHOSNEXT

#WHOSNEXT has become a saying that we live by at Pemberton Homes. You’ve probably seen me use it or our agents around social media. Here’s the back story. Growing up in MN, we would often combine social gatherings with something o...

Humanizing the Buying Experience

People want to work with people who are fun and trustworthy. After working with mostly buyers for just over 3 years, I've found the most success in the showings where I prepare fully, I have information my clients couldn't ...

Perfecting the Art of Communication

It's so easy for agents to slip into an egotistical mindset when communicating with other agents. You get caught up in winning and making sure the other side loses, which leads to damaged relationships and bad reputations. I want to challen...

Core Values MATTER

I know what you're thinking- "Core values? Really?" Hear me out. "Core values" are business buzzwords, and we all know that. I'm not going to sit here and say these are unique to us and we're on the cutting edge of innovation by having...

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